Lying Challenge • Elevator Challenge • Pick Up Challenge

01 Lying challenge

• Search interest in “good items for the lying challenge” broke out in the past month, and “whos lying” rose +250%

• “The Kalogeras sisters” were the top-trending lying challenge creators searched in the past month, and “how to play the lying challenge” was a top-trending “how to play…challenge” 

Top trending “what objects sound like…”

Past month, US

1. Tape

2. Cologne bottle

3. Needle

4. Calculator

5. Dice 

02 Nonchalant elevator challenge

• “has the nonchalant elevator challenge gone wrong” was a top-trending “elevator challenge” question, and “how fast is an elevator” rose +150% in the past month

• Search interest in “opposite of nonchalant” doubled in the past month, and “is chalant a word” was a top-trending related search

MAP: search interest in “elevator repair” vs. “elevator game/challenge” in the past month

03 Pick up challenge

• Search interest in “how to pick up with one arm” hit an all-time high in October, and “how to increase arm strength” rose +140% in the past month

• “how to do a one arm push up” was a breakout search in the past month, as was “record heaviest one arm pull up”

• The shoulder was the top-trending “how to improve…muscle” search topic in the past month, and “bent over row” spiked +3,700%

Top trending arm workouts

Past month, US

1. Overhead tricep extension

2. Dumbbell shoulder press

3. Preacher curls

4. Dumbbell lateral raise

5. Straight arm lat pulldown